Mobile phones contributed more than one-third of monthly unique visitors and represented 24% of all online transactions, according to Cleartrip.
Cleartrip is seeing levels of growth from mobile bookings for its hotel content which reinforces the importance of the channel for Indian consumers.
As a global technology centre, Bangalore has a lot in common with Singapore. The Indian city has become synonymous with outsourcing, especially call centers, meaning it has a technology-aware workforce and a robust infrastructure similar to Singapore’s. But, like Singapore, it didn’t have much of a reputation for a homegrown start-up scene, at least until recently.