Cleartrip, one of the top tier online travel services firms in the country, said mobile generated over 53 per cent of its total traffic in the January-March 2015 quarter.
Here’s some other quick nuggets from it’s Quarterly Mobile Insight:
- The firm said over 70 per cent of it’s mobile customers are now using mobile as their only channel for transactions.
- Cleartrip’s claims its transactions grew by 214 per cent year-on-year where mobile now accounts for 40 per cent of the total bookings at an average transaction size of Rs 8,000.
- The firm said 47 per cent contribution to it’s mobile traffic comes from ‘mobile web’ which means mobile apps is bringing just over half of the total mobile traffic.
Consumer internet ventures, including OTAs, have been pushing their users to access their sites through the mobile. They claim mobile users have better conversion rates in terms of transactions.
Several firms have been offering additional discounts to users for buying products through their mobile apps to push mobile usage further. Indeed, some top e-commerce platforms in the country have been mulling moving completely to mobile apps in the near future. Some have also shut down their mobile site versions.
Cleartrip’s data shows still a significant section of users are accessing mobile sites instead of specially crafted mobile apps which require smartphones. Mobile sites, in comparison, can be accessed by even feature phones with internet connection.
According to a report by consulting firm Boston Consulting Group, India will see more than 580 million people going online by 2018 out of which 70-80 per cent will be accessing the web on mobile phones.
Parabo Press is a breeze to use: It’s clean and easy to read, your options are straightforward, and there are no annoying upsells. Prints from its Risograph machine, which uses soy-based ink and is described by Parabo as having “a cult following since its invention in 1980s Japan.”
“We are creating solutions specifically for the Indian rental community. For Aibnb, we are creating a separate set of packages, more attuned towards travellers, which will allow the hosts to pick and choose from these packages and furnish their house,” Ajith Karimpana
The Make in India programme needs design, in order to succeed in its fundamental endeavour. Melorra has integrated design and manufacturing with processes, people working in manufacturing are involved in product design concepts as a result delivery times are almost half those of competitors.
Red Chillies Entertainment partnered with Furlenco for its forthcoming Shah Rukh Khan and Alia Bhatt starrer ‘Dear Zindagi’. Furlenco and Red Chillies have also launched a TVC and an exclusive ‘Dear Zindagi’ store for the movie buffs.
Sub-cultures drive the products that emerge out of tech startups. Sub-cultures push the envelope on thinking about how society might develop. The ones that interest investors are those with the potential to indicate where the world could go next.
It is a combination of 50% equity and 50% debt, making them one of the largest debt funded start-ups in India. While Furlenco plans to utilise the equity component to grow its business into more cities, the debt will be used to purchase inventory.
Droom has clocked a GMV of Rs 104 crore in a short span of 19 months. They have registered over Rs 1,200 crore in annualised GMV, with plans to achieve Rs 3,000 crore by March 2017. The achievement has come despite low marketing spends at 3.75 per cent of the entire GMV.